There are a lot of companies in the bottled water industry. It is an industry that is now worth more than $100 billion on a global basis. An entire aisle in many grocery stores is dominated by different brands. The number one market is currently Italy for bottled waters but there are several other nations close behind. Read more about Waiakea Water on 10bestwater.com.
The notion of people buying bottled water would have been ridiculed not that many years ago. This is especially true in countries where tap water is just as clean as bottled water and is basically free. To stand out and gain sales many bottled water companies now has a unique take where they offer something in the water that their competitors don’t. It might contain a mix of vitamins or the company will have a unique filtration process that leads to a health benefit.
One bottled water brand that is new and distinctive is Waiakea Water. This brand is located in Hawaii and features water that has been naturally filtered through volcanic rock. The name of the water is based on the Hawaiian words, “wai akea” which translates to English as “broad waters”. Having been founded in 2012, the company makes use of the way that lava rock naturally filters water while also adding a host of beneficial minerals to the water.
Another part of the industry that Waiakea Water is tackling is one of the biggest issues people have with bottled water, namely the bottles themselves. They are very harmful to the environment and don’t break down for over 1,500 years. Given that only 23% of bottles are recycled this is a big problem. Waiakea Water bottles are made from 100% recycled bottles which definitely helps. Additionally, starting in 2018 their bottles will incorporate a new substance they helped create called TimePlast. This material will break down the bottle in just 15 years which is, of course, much better than 1,500 years.
For these reasons and others Waiakea Volcanic bottled water has been named by some publications as one of the best water brands in the world. One of them, 10 Best Water, named it as the #1 water label that is available due to the quality of the water and how it is packaged. Visit BevNet to know more.