The history of two entrepreneurs, Don Ressler and Adam Goldenberg leads to great things. These two men, the most unlikely candidates for stirring up successful business in shoes, began making waves in the industry as a pleasant surprise to fashionistas everywhere. The birth of Shoedazzle and JustFab was born out of their trial with technology, consumer demand, and last but not least the fashion industry.
These two men turned the fashion industry on its head by taking it all online, and building a business model that was e-commerce driven only. This has made it easier for these men to not only launch their brands, but it has also helped them outdo other brands as a result of going online. How did these two get their start? You could say they both got a very early start.
Adam Goldenberg was already testing out his entrepreneurial spirit at the age of 15 when he started a website for advertising specifically for gaming companies. Goldenberg was successful and ended up selling his company to Intermix Media in 1999. Little did he know that this was the beginning of beautiful things to come for him in technology and e-commerce.
Don Ressler, also working on his own invention eventually sold his company to Intermix Media as well, and as a result he ended up shaking hands with Goldenberg and sharing ideas on how to change doing business online as we know it. At the time, Ressler’s website was focused on fitness, and at that time he was dedicated to helping other companies raise capital. During this time Ressler was introduced to numerous fashion companies, and this became an industry that he wanted to delve into further. Finding the right partner, Goldenberg and Ressler set off on their new venture, writing up goals and ideas for launching Shoedazzle.
While Shoedazzle grew as a massive success, it didn’t take long for Fabletics to turn into gold. The idea that you could take activewear and turn it into something more versatile and affordable, was helping corporate executives get into the gym from their office, and then out the door to their home for the evening. This casual activewear, at an affordable rate and easily accessible was winning the day all around the world.
As Goldenberg and Ressler continued building brands they also became aware that they could open up additional markets through online marketing and e-commerce alone.
Most people would love to be their own boss and maybe own their own business and most need help on where to begin exactly. In the United States, the waiting time to start up a business is five days; however, if you are starting a business in Brazil, the wait is 107, and even more if you have regulations to meet and special certifications.
Flavio Maluf, an executive, businessman, and president of Eucatex, understands the ins and outs of having your own business. Flavio got his start with graduating from Armando Alvares Penteado Foundation in mechanical engineering, and studied administration at New York University. In 1987, he became part of the Eucatex Group and has been there ever since. He started in trade, and then went to the industrial area, and in 1996 his uncle invited him to become a part of the Executives in the Eucatex Group. In 1997, Flavio became president of Eucatex and is currently still the president of the company. He modernized Eucatex, and it has grown to include two factories, one in Salto, and the other in Botucatu, Sao Paulo. The company is the first of its kind to think up acoustic and environmental comfort by using materials like eucalyptus in its plates and panels.
In addition to his duties at Eucatex, Flavio Maluf gives back to his community, by being a part of charity events and volunteering. He recently worked jointly with the Hospital and Maturnidade Idio Carli, formerly home to Santa Emilia Health. Flavio is married to Jacqueline de Lourdes Coutinho Torres, and they have 3 children together.
This is a strange world that people live in. While a lot of people like to chant about not thinking about looks, the truth is that a lot of people respond to appearances. People appreciate visual beauty. Therefore, it is important for people to take the time to bring out their own beauty. One of the best ways to do that is by using fashion. Another thing about beauty is that it is beautiful to be healthy. Don Ressler understands the importance of health when it comes to beauty. This is one of the reasons that he has decided to put fashion, health and beauty together.
One thing that Don Ressler realizes is that people who look good tend to feel better about themselves than those who don’t. Even more so, people who look the way they want are more likely to be even happier than those who just look good in the generic sense. Don Ressler knows the value of custom looks. Therefore, he has done everything he can to make sure that customers are getting the type of looks that they want. Customers are encouraged to provide their information on each of the brands of TechStyle which include JustFab and Fabletics.
Read more: New Sizes for JustFab | California Apparel News
While a lot of people have a good idea of what they want for themselves, there are those that are not quite sure about what they would look good in. Therefore, they get the help of someone who is a personal stylist on Pando.com. However, it is encouraged for people to gain their own sense of style because fashion is about expressing oneself. One of the dreams that TechStyle is built on is finding a style that one wants and not worrying about what others think about them.
One of the best things about TechStyle is that it has put up a company that does more than sell clothes. It also offers many different services for the customer so that he will feel more like a VIP as opposed to a mere customer or member of a club. The customer will feel like an elite person who has stumbled on something that is great.
Learn more about Don Ressler: http://perezhilton.com/tag/don_ressler/
We may need to tom through the pages of history to ascertain if there had ever been a better rewarding union between any other two industries besides technology and fashion. As much as i could, i have made my research but could not find something close let alone better than what the union between technology and fashion is offering and will offer our world.
Before dwelling on the topic, it is important we give honor to those that deserve it. These are men and women who have been pointing our attention to this most rewarding union even when no one counted it important. Chris Burch is the first among these fellows that comes to mind.
Here is an unusual entrepreneur. I am still at sea trying to know how he acquired his business acumen as early as in his teens to have made millions of dollars in profit before he was through with college. He inherited no dine but started small and rose exponentially in no time. He never kept his success secrets to himself; he generously shares it with anyone that cares to listen. Who will not listen to a man with proofs? I became his fan after reading one of his write-ups.
Mr Burch is not only a success in the fashion industry, he also made his marks in both technology and real estate. Almost every business adventure he embarked upon turned out a monumental success. The Burch Creative Capital, which he currently manages is one of the top companies in the United State with an intimidating brand of portfolio.
The coming together of technology and fashion has always result in an outcome better than the previous. The only time the current invention becomes obsolete is when another better invention takes the center stage. It has been an upward trend or one in the positive direction. For instance,music lovers in the 70s were blessed with the boom box, so they can carry along their favorite tunes wherever they went. By the 90s, the Walkman became the toast of the music world. Everybody fell in love with it as it offered a personal music experience never witnessed before then. It lasted only a decade in the hearts of people because the iPod emerged to steal the heart of all with its potability and irresistible look.
The world keep witnessing unprecedented inventions and discoveries by reasons of this union; the list increases by the day. We now have cloths that make use of movement to produce kinetic energy useful in powering appliances like mp3 and watch, all manners of inventions. Indeed,the world has never seen a better union of industries with such amazing results as the one between technology and fashion.